Royal Legion Vicar blessing the brew at Wincle brewery

Royal Legion Vicar blessing the brew at Wincle brewery

The Royal British Legion has teamed up with the Wincle Beer Co. to help raise the profile of a local Poppy Appeal this year.

The Wincle Beer Co. has joined forces with their Hayfield branch to produce Standard Bearer, a 4.0% ABV remembrance ale.

Wincle’s head brewer Giles Meadows said: “. Every cask of the characterful autumnal ale sold will raise at least £10.00 for the Royal British Legion. This will support the work of providing lifelong support for the Armed Forces community – serving men and women, veterans, and their families.”

The timely collaboration will see at least seventy-five casks of the real ale sold during the Legion’s annual Poppy Appeal. This year the appeal runs from Monday 23rd October to Sunday 12th November.

In preparation, the Wincle Beer Co. welcomed the Hayfield branch to the brewery. Their longest serving standard bearer Neil Deuville came with them to have his photograph taken, which now appears on the pump clip.

Branch Chaplin, RAF veteran and vicar of Hayfield, Revd. John Hudghton also joined the party and took the opportunity to bless the brew.

“We are very pleased to help raise vital funding for the Legion in this way. It is also a real pleasure to acknowledge the region’s pubs and their customers for their support. We look forward to presenting a cheque to the Hayfield branch at the end of the appeal,” said Giles.

To find out more about the Wincle Beer Co. or to become a stockist please contact the brewery: